Media Release

B/R Gaming to Debut Underrated on Bleacher Report and TBS

Bleacher Report

B/R Gaming Gives Star Athletes Chance to Raise Video Game Ratings in Underrated, Set to Premiere This September on Bleacher Report and TBS  

Produced in Partnership with Mandalay Sports Media, the Series’ Second Season – Hosted by Adam Lefkoe – Expands to Include Stars from NFL, NBA, WNBA, MLB and NHL Appearing Alongside Top Online Game Creators 

Underrated to Make Digital Debut September 1 on B/R App and B/R Gaming Channels; Series to Premiere September 24 on TBS

B/R Gaming is leveling up for the second season of Underrated, expanding the series to cover all the major sports video game franchises and making its televised debut on TBS. The series, co-produced by Bleacher Report and Mandalay Sports Media (MSM), critically-acclaimed producers of The Last Dance, takes on the annual debate of player ratings in video games by empowering athletes to raise contested ratings through real life challenges.

This year’s season will feature stars from all the major sports leagues as they attempt to up their ratings in Madden NFL 21 (EA Sports), NBA 2K (2K Sports), MLB The Show (Sony Interactive Entertainment), NHL 21 (EA Sports), and FIFA 21 (EA Sports). Hosted by B/R’s Adam Lefkoe, Underrated will make its digital debut on the B/R app and across B/R Gaming channels on Wednesday, Sept. 1, while premiering Friday, Sept. 24, on TBS.

The first installment of Underrated will feature Green Bay Packers second-year quarterback Jordan Love, who sets his sights on raising his scores in the ‘throwing under pressure’ and ‘punting accuracy’ categories. Other players featured in the series include Dallas Cowboys rookie standout linebacker Micah Parsons, Atlanta Falcons tight end Kyle Pitts; Minnesota

Timberwolves center Karl-Anthony Towns, Denver Nuggets rising star Michael Porter, Jr., Las Vegas Aces center Liz Cambage; and Portland Thorns FC wingback Crystal Dunn, among others.

New this season, the series will also feature top game streamers, pro gamers, and online creators who will demonstrate the drills from the games represented in the series. The current roster includes YoBoy Pizza, Mike LaBelle, Ashley Sanders, Nasher and ImDavisss, who collectively reach more than three million followers across all platforms.

Underrated is the perfect representation of B/R Gaming’s mission to tap into the crossover between gaming culture and Bleacher Report’s sports-minded audience. It’s also a major step forward for the B/R Gaming brand, which continues to evolve to reach gaming fans everywhere they are across digital and linear channels,” said Jennifer Dill, Vice President, esports at Turner Sports. “It’s been an amazing collaboration with our league partners, gaming publishers and Mandalay Sports Media to bring this all to life.”

“We’re enormously excited about this series and thrilled to be working with Bleacher Report again,” said Jonathan Vogler, Executive Producer, Mandalay Sports Media. “We believed that this concept could be expanded to other popular sports video games and become an annual franchise that stirs conversation among gamers and pro athletes around the world.”

The series concept was created by Mandalay Sports Media’s Vogler, who will also serve as the series showrunner and executive producer, MSM’s Jon Weinbach, Mike Tollin and Mason Gordon will also serve as Executive Producers. Executive producers from Bleacher Report include Adam Lekoe, Drew Watkins, Jennifer Dill with Karin Hammerberg, Courtney Vincent and Rich Lopez serving as Co-Executive Producers. Cherif Gueye serves as Supervising Producer with Myriam Wilson as Production Manager. State Farm will serve as presenting sponsor for the series debut.

About Bleacher Report

Bleacher Report is a leading sports media brand reaching more than 150 million hyper-connected young sports fans each month through distribution of premium content. It is the #1 sports brand driving engagement and video views across all social platforms and the Bleacher Report app, while fueling offline engagement through unparalleled experiences that blend sports with culture. Bleacher Report has a portfolio of brands that includes House of Highlights, B/R Football, B/R Kicks, B/R Gridiron, The Walk-Off and B/R Betting, delivering customized content that caters to the unique passions of its fans across its owned and operated channels and world-leading social platforms. Bleacher Report is a division of Turner Sports, which provides it access to premium live content from the NBA, Major League Baseball, NHL and NCAA Division I Men’s Basketball Championship. Find Bleacher Report on the industry-leading Bleacher Report app, and on Instagram @BleacherReport.